Andy Lawrence

Branding x Motion

I’m an ideas-driven graphic designer specialising in branding [manifesting in visual identity, naming, strategy and brand architecture] with added skills in motion design.
I've had experience in some of the world’s top branding agencies and broadcasters in London and Sydney.
What makes me different to other designers in the branding world, is that I’m able to think in motion, to help bring visual identities alive right from the start of a project.

Motion is a vital part of a brand's identity toolkit
in a digital world. I believe that motion helps to give more meaning to a visual identity. It's just as important as the typeface, colour palette and photography.
Currently I’m a Senior Designer at FutureBrand in Sydney.
Branding and motion experience
FutureBrand 
Senior Designer
– Sydney, Australia
Frost* Design
Senior Designer
– Sydney, Australia

Thinkfarm 
Designer
– London, United Kingdom

Interbrand 
Design Intern
– London, United Kingdom
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Broadcast and motion experience

BBC
BT Sport / BT TV Creative
Jump Design
UKTV
Discovery Network
Freelance Designer
– London, United Kingdom

Red Bee
Junior Designer / Mid-weight Designer
– London, United Kingdom

Sky
Junior Designer
– London, United Kingdom
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Awarded projects

Transform Awards, Europe 2018
Gold – Best brand architecture solution
Silver – Best financial services visual identity
Bronze – Best brand implementation project

AGDA Awards 2018
Distinction – Identity / Large Business

PromaxBDA ANZ 2017
Gold – Best Branding
Silver – Best Logo Design 
Creativepool 2016 Annual
Finalist Nominee for Branding award

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hello[at]andylawrence.design
+61 474 222 616
+44 7986 554 356
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